5 Creative Design & Marketing Elements of the UK General Election 2015

Did you think about the design and how much marketing went into persuading us to vote for a particular party?

Like me did you think how much did it cost to make that big old slab Ed Millibank was carrying around?

Ever wondered how much all this costs and where do these parties get the money from?

Well We take a look at some of the designs and marketing ploys used by today’s politicians to woo us, as well as elements broadcasters have used in the run up to May 7th 2015.

 

 

1. Battle Buses

Buses of all shapes and sizes from all colours of the political spectrum have be covered from top to bottom with large print vinyl and vehicle wraps. Even LBC Radio took to the road in their mobile broadcasting hub.

The Liberal Democrat battle bus (Photo: AFP)
Labour Women Battle Buss
Labour Women Battle Buss © Chris Radburn/PA

2. Stone Mmasonry – Ed’s Tablet/Tombstone

 

3. Good Old Billboards

This year there seems to be a cut back on good honest poster design! To me the I’ve seen better Photoshop skills on Instagram and Twitter. Or maybe that’s just it… they want to make them look amateurish to appeal to the likes of us! Who knows?!

The original Tory election poster featuring Alex Salmond and Ed Miliband (Conservative Party/PA)

The original Tory election poster featuring Alex Salmond and Ed Miliband (Conservative Party/PA)
A UKIP billboard parked up next to Home Park stadium over the May bank holiday weekend
Official UKIP Poster

4. Leafleting (aka Junk Mailing)

Thousands of Great British pounds must have been spent on designers and printers!

Election Junk Mail

5. Election in Music 

ITV News interestingly chose Kanye West’s Power for it’s trailer music, hinting towards a hung parliment or coalition??

The General Election 2015 Campaign on ITV from Alex Dickinson on Vimeo.